We were excited to help facilitate the store’s move to a new location in 2021. With exciting opportunities to expand the store’s offerings, we’ve been able to grow the brand at the same time.

Part of the expansion included a rare and antiquarian book business, housed in an old vault inside the store’s main location. We developed a new logo, typestyles, and color palette that connect to the Old Town Books brand but have their own distinct flavor.

Over the years we've helped Ally realize a wide variety of ideas for events and brands that are related to Old Town Books in various ways, like the Emerging Writers Festival that Old Town Books hosts every year.